ZEE5 Unveils New Brand Identity, Pivots to become A Hyper-Personalized, Language-First Content Platform

live content and more across languages~ India, June 2025 – ZEE5 today announced a bold new brand identity and strategic shift, reaffirming its positioning as India’s foremost homegrown platform. The relaunch marks a pivotal step in ZEE5’s evolution, anchored in the promise of “Apni Bhasha, Apni Kahaniyan” (Multiple Languages, Infinite Stories) and a sharper focus…

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